Magma Mobile integrates Google Analytics in the applications the company develops as we feel it is important to track the:

• Application usage growth
• Number of pages / visit and time spent in the application
• Bounce rate evolution over time
• Screen resolution user patterns

The statistics we gather help us get direct feedback on potential issues but also anticipate any future developements we might want to work on in the future. As shown above, we keep an eye on the Android Screen resolution growth as we want to make sure all our developements fit on each Android device.